Thursday 7 June 2012

BLOG 12: AG Ideas


Introduction

Well it is that time once again for another blog entry. This blog will be covering AG ideas and some of the questions we have been given. For those who don’t know AG ideas is a design conference that is held annually in Melbourne and showcases a range of designers and creative talent from Australia and the world all with different and amazing backgrounds.

Design trends

At the AG ideas conference the nearly all of the speakers encouraged collaboration with other creative people and fields. This helps your work develop and lead you to an outcome that you wouldn’t normally get to if you were going at it alone.

The best example of a designer that regularly collaborates with other to produce high quality work was Ree Treewick. This Illustrator from South Africa produces amazing illustrations with a high level of detail that I have never really seen. Her illustrations usually have a fantasy theme to them and usually contain some interesting and creative characters. Ree Treewick works with two design groups and has produced some highly imaginative adverts for TV.

When asked to draw a series of illustrations for a book a friend was doing she jumped at the opportunity. This lead to a very different and creative book that is immaculate (I can not wait to get my copy). It is what happened next with this book is the amazing thing of collaboration. A friend saw the book and loved it so much that they offered to turn it into a movie and post it up on You tube. The link can be found below. I highly recommend it.


It was from this video that more work in the same genre was established which lead to some very big commercial success both in South Africa and internationally.

Concept Evaluation

The Lost thing by Shaun Tan

The lost thing is a book that has been written and illustrated by Shaun Tan and is commonly known as a much loved children’s book. The story tells of a young boy who Shaun tan says is a depiction of himself when he was in his teens. The boy whilst out adding to his bottle top collection discovers the lost thing on the beach and discovers that it is alone and lost. He then goes on a search to help find the lost things place in the world.

Shaun Tan tells that the moral of the story is taking notice of the little things and the things that seem out of place in the world. This is something that he constantly depicts in all of his books and focuses on heavily. It also show how when we are older that we loose sight of the little things in life and don’t notice anything else other than what we want to see. This is shown in the lost thing as the story is told from the point of view of the young boy who is now grown up. Shaun Tan tells that when he wrote the lost thing that it wasn’t intended to be a children’s book. He writes books for him and what he would like to see. This is a good thing because it does succeed as a children’s book but it is something that older viewers can enjoy and get the same message.

The message and style of this story is also repeated seamlessly in the short film adaptation of the book. The makers of the film worked closely with Shaun Tan a recreated his book with Shaun watching and regularly having an input into the final outcome.  The movie depicts a lot of Australian style artwork especially the paintings of Collins St 5pm painted by John Brack in 1955. Seeing as though the book is written by an Australian and produced by and Australian production company and is narrated by Australian Comedian Tim Minchin. It makes sense in including some Australian style artwork.

At the Ag Ideas conference Shaun Tan said, “kids don't want to be treated like kids they want to be treated like adults. Adults act like kids” This is something that is very true with the book and the film the lost thing. It gives the children the an insight that the adult world isn’t what it looks like and it also makes all the adult reading r watching the lost thing want to be a child again and be a bit more open to the little things once again.

A trailer of the film has been linked below. Unfortunately the full film isnt on Youtube unless you wan to pay for it. I do suggest you see it as it is a very good film.



Personal Note

This is the last blog for my TAFE course that is being assessed allowing me to do what ever I like to do with this blog page. So I would like to tell any readers of this blog that I intend on keeping up this blog and talking about more design related stuff. What the subject matter is I don’t know at this stage but like any great idea once I come up with it I will be sure to get it down on paper or in blog in this case so until next time

Andrew Weegberg

Wednesday 18 April 2012

Blog 11: Copyright Issues


Introduction

Well it is that time again to another blog for my TAFE course. Unfortunately this will be the last blog for a little while until our class goes to the AG ideas conference later this term. In this blog I will be covering the copyright issues relating to the usage of stock images and fonts and the procedures you have to undertake in order to use them legally. I apologise in advance if this blog seems rushed but time management seems to be the word of the day.

Where do you get stock images from?

If you do a simple Google search you can find a whole heap of stock image websites all of which have different offers, prices, and terms and conditions attached to them.

The main stock image websites are listed blow.

Shutterstock.com

Istockphoto.com

Dreamstime.com

Here are the facts

Shutter stock

How do you get the images?

Shutter stock require you to become a member and subscribe to the website. There are a variety of packages for you to choose from depending on your specific situation. The two common methods in which you can subscribe both with their own pros and cons.

Standard licence

Monthly subscription
Is where you get up to 25 images a day for however months you subscribe.

Images on demand subscription
Is where you pay for an allocated number of images which you can download anytime over the course of twelve months.

With these standard licences you are allowed to use for most commercial uses and some limited merchandising uses.

Enhanced licence

Is a subscription that allows you to download a specific amount of images at any size and file format. This licences allows you unlimited runs for merchandising as well as commercial usage.

This does seem like the best option but the cost is significantly increased and the amount of downloads are reduced also.

Both licence methods are charged to a credit card which details you give upon subscribing to the website.

How much do they cost?

Standard licence costs are listed below. (Please note that the prices displayed are USD and converted into Australian dollar and will vary depending on the current stock market conditions. All currency conversions were made 17 April 2012)

Monthly subscription

1 month = $241.33 AU
3 months = $687.15 AU
6 months = $1307.55 AU
12 months = $2480.35 AU

Images On demand

All JPEG and vector sizes

5 downloads = $47.52 AU
25 downloads = $222.00 AU

Small and medium JPEG sizes only

12 downloads = $47.52 AU
60 downloads = $222.00 AU

Terms and Conditions

Attached to the bottom of the Shutter stock website is a link called Terms of use. This link direct you to a page that outlines all the think you can and cant do to an image purchased from shutter stock. To view this page click on the link below.


Everything that you need to know is listed under clear headings allowing it to be easily read. The headings include

- ACCEPTANCE OF TERMS
- INTELLECTUAL PROPERTY; LIMITED LICENSE TO USERS
- SHUTTERSTOCK TRADEMARKS
- INFRINGEMENT CLAIMS / DMCA NOTICES
- LIMITATIONS
- USE OF CONTENT
- RESTRICTION AND TERMINATION OF USE
- LINKS TO THIRD PARTY SITES
- WARRANTIES AND DISCLAIMERS
- PERSONAL INFORMATION AND PRIVACY
- INDEMNIFICATION
- GOVERNING LAW AND JURISDICTION

If you still have questions after reading the terms of use I suggest you make contact with shutter stock to further clarify.


Istockphoto.com

How do you get the images?

Istock require you to become a member and subscribe to the website. Once you have signed up you can select the various packages that are available to you for your job type.

How much do they cost?

Istock has a slightly different set up when it comes to purchasing images from their site. Instead of paying a dollar amount for a set number of photos you purchase credits. These credits are Istock’s own currency and are used to purchase images.

The pricing of each photo gradually increases as the images size gets bigger and from which collection/ library you buy from. The bigger the size the more credits you have to spend

The prices are as listed

For small projects or pay as you go.

$11.00 AU = 6 credits
$21.75 AU = 12 credits
$46.00 AU = 26 credits
$87.00 AU = 50 credits

For large or ongoing projects

$199.75 AU =120 credits
$488.25 AU = 300 credits
$943.25 AU = 600 credits
$1,531.50 AU = 1000 credits

Terms and Conditions

Once again at the bottom of the site there is a link called licences. This link tells of the limitations of the licences and the additional cost involved depending on which licence you choose that suits your job. The link has been made available below.



Dreamtime.com

How do you get the images?

Once again you are required to sign up to the site before any purchases can be made.

How much do they cost?

Dreamtime also have a credit scheme where you pay a set amount of money for credits. The price of their credits are slightly cheaper than I stock and are listed below. Once again it also depends on the size of the image will depend on the amount of credits

There are two packages in which you can choose from.

Credit package

$10.76 AU = 8 credits (up to 8 images)
$16.14 AU =13 credits (up to 13 images)
$26.91 AU = 25 credits (up to 25 images)
$53.82 AU = 52 credits (up to 52 images)
$107.66 AU = 108 credits (up to 108 images)
$231.47 AU = 250 credits (up to 250 images)
$462.95 AU = 500 credits (up to 500 images)
$904.38 AU = 1000 credits (up to 1000 images)

The credits only last for 12months from the purchase date

Subscription service

1 month

25 downloads per day = $258.39 (up to 750 images)
50 downloads per day = $452.19 (up to 1500 images)

3 months

25 downloads per day = $710.58 (up to 2275 images)
50 downloads per day = $1,216.62 (up to 4550 images)

6 months

25 downloads per day = $1,345.81 (up to 4550 images)
50 downloads per day = $2,325.57 (up to 9100 images)

12 months

25 downloads per day = $2,583.97 (up to 9125 images)
50 downloads per day = $4,026.70 (up to 18,250 images)

Terms and Conditions

Attached to the bottom of the dreamtime website is a link called Terms of use. This link direct you to a page that outlines all the think you can and cant do to an image purchased from dreamtime. To view this page click on the link below.


Everything that you need to know is listed under clear headings allowing it to be easily read. The headings include

- SITE USAGE
- ACKNOWLEDGEMENTS, REPRESENTATIONS, AND WARRANTIES
- REGISTERING FOR A DREAMSTIME ACCOUNT
- ROYALTY-FREE LICENSE - CONCEPT INFO
- EDITORIAL LICENSE
- EXTENDED LICENSES FOR USING OUR IMAGERY
- UNAUTHORIZED USE
- CREDIT LINE REQUIREMENTS
- SENSITIVE SUBJECTS
- MODEL AND PROPERTY RELEASES/CLEARANCES
- REFUND POLICY
- DREAMSTIME TRADEMARKS
- INDEMNIFICATION
- COPYRIGHT

- AND MUCH MUCH MORE FOR YOU TO BE ‘ENTERTAINED BY’

Fonts

Just like you can go to a stock image site and buy an image the same can be done with typefaces in exactly the same way. An example is below


How do you get the fonts?

Before you can purchase any fonts you must sign up to the site. Then you are set to choose you font you require for the job and select the licence type.

How much does it cost?

The price of a typeface varies upon the typeface you choose and if you just want on version or the entire family. As a rough guide if you wanted a single version of the typeface you are looking to pay around $54.00 AU. If you were wanting to purchase the entire family it could cost $486.00.

The other things to consider when purchasing a typeface is to see if it able to work on both Windows and Mac platforms depending on your requirements.

The other consideration is what type of licence you require for its usage. Fonts.com offer three licence types.

Standard end user

- Used for individual font purchases. These are best suited for individuals and small organisations.
- The licence can be used on up to 5 computers

Extended multi user licence

- Is a licence agreement for usage by more than five users ideal for larger business’ or departments.

Web server licence

- For organisations with web based applications, documents and services

Terms and conditions

Attached to the bottom of the fonts.com website is a link called Terms of use. This link direct you to a page that outlines all the things you can and cant do to fonts purchased from fonts.com. To view this page click on the link below.

http://www.monotypeimaging.com/AboutUs/TermsConditions.aspx

Everything that you need to know is listed under clear headings allowing it to be easily read.


Tuesday 20 March 2012

Blog 10: My Team Logo


Introduction

Hello all it has been another full on crazy week with deadlines, new briefs, etc. For this blog I will be showing some rough concepts for my sports team inspired by the Greek god Hercules along with all of the other research that has been covered in the blogs leading up to this one.

Sports Team

After a long time of consideration I have finally decided on my sport and the type of team I want to design a logo for. The logo that I will be designing is for the Australian Olympic Rugby Sevens team. 

At this point in time the team does not really exist but will be a team that will be building up more popularity and support in the lead up to the commonwealth games in 2014 and the Rio Olympic games in 2016. It may surprise some to know that Rugby Union has not been in the Olympics since 1924.

Concept one

Copyright 2012 Andrew Weegberg


After using a new method of brainstorming trialled in class I found my design going in another direction. In this concept I have focussed on using Hercules Shield as a way of framing the logo. 
Unfortunately the look of the shield has been lost and not many people would notice.

The design may look a little boring but does serve a practical purpose in the fact that it will be easy to reproduce on product like T-shirts (which is another consideration for this logo) I do believe that more work needs to be done on this concepts to develop it further to my usual high standard.

Concept Two

Copyright 2012 Andrew Weegberg 


Once again I have tried using the shield of Hercules to make the logo with no real success. In on of my other thumbnails I wanted to incorporate the Southern Cross or the Eureka flag in the logo with another shield shape. My only concern for doing this idea is that I could not come up with many solutions that did not look like the Melbourne Rebels logo which for those who don’t know in another Rugby Union team.

I like this concept better as the typography could be really strong. I do feel that more work is needed, as this is nowhere near resolved just yet.

Concept Three

Copyright 2012 Andrew Weegberg


For this concept is decided to try an incorporate an image of Hercules in the logo. I don’t want to make it known that it is Hercules in the logo instead I have drawn warrior and named the team the Warriors. 
This refers directly to Hercules, as he was a great warrior and seems appropriate for a team name, as most Australian animals have been taken to name other Olympic/ National sporting teams. 

Another reason behind the name is that Rugby is a fierce and competitive sport played against some big and somewhat scary nations. I thought it would be good to have a team could sound and eventually look scary.
The addition of the flag is something that would be good to have, as it is a very good source of national pride. This is something that can be removed or left if the concepts are developed further.

Possible typefaces

Headings

Dax Condensed
Fago Extended (Really like this typeface)
Eureka Sans
Kievit Two (Really Liked this typeface)
Meta Two
Signa
Celeste

Bodycopy

Meta Two
Celeste
Info Text
Rekord (would be good for a sub head)
Schulbush
Zine Serif

Possible Colours

The Picture below is a very rough and basic representation of what the colours in the logo could look like. I do apologise for the kiddy style colouring in but it was meant to be a very quick and rough representation. More consideration will take place once the final design has been developed and decided on,

Copyright 2012 Andrew Weegberg


Green and gold

As this is an Australian Olympic team the colours have sort have been chosen for me in previous Olympic games and other national sports such as the Rugby world cup the colours are always Green and Gold.
It is my intention to use these colours in a way that appears different to colour schemes in the past. The one major concern is to make sure it doesn’t look to similar to the South African Olympic teams as they too have the same colours with different variations.

Any feedback on any of these rough concepts would be greatly appreciated. Please remember these are very rough thumbnails that are still in the early stages of development.

Until next blog

Andrew Weegberg